PRIVACY POLICY
© Copyright by Birch Gold Group. All rights reserved.
Last Modified on 8/14/2024
Birch Gold Group (“Birch Gold,” “we,” or “us”) respects your privacy. This Privacy Policy explains how we treat the information that we collect from you through our website, as well as over the phone ("Services"). It also explains your privacy rights and how you can exercise them.
We follow this privacy policy in accordance with the applicable law of the United States and those of its states in which we operate. We do not operate in countries other than the United States and we do not knowingly offer or provide our services to residents of countries other than those of the United States.
This privacy policy applies only to our collection of information; it does not apply to information that you may provide to or is collected by a third-party site or platform, including those that link to us or that we link to. Any information that is provided to or collected by a third-party site or platform is subject to that third-party’s privacy practices and policies, including any privacy rights that the third-party may offer.
Finally, this privacy policy does not apply to our collection of information from you should you apply to use our services or become a customer. Information collected from you as part of the application process or as a customer is subject to a separate privacy policy that will be provided to you as part of the application process.
1. Who We Are
Birch Gold is a leading dealer of physical precious metals since 2003. It is a corporation established under the laws of Iowa and its main location is at 309 Court Avenue, Suite 809, Des Moines, IA 50309. You can reach us at (877) 749-7738 or at info@birchgold.com.
2. How We Collect Your Personal Information
We collect information from you through our website and over the phone in order to provide you with more information about our services and to manage our relationship with you. You will voluntarily provide most of this information directly to us.
We use cookies, pixels, and tags on our website and certain marketing emails, which collect your IP address and certain other information from you when you visit our website, including when you visit our website via a link on another website. For further details, please see our Cookie and Similar Technology Policy Section, below.
We also collect information using analytics tools, including when you visit our website.
The specific information we collect and how we use that information are discussed in more detail below.
3. The Types of Information We Collect
We collect the following types of information.
First, we collect personal information, which is information that identifies (whether directly or indirectly) a particular individual. Specifically, if you email us, request a free information kit through our website, or contact us by phone, we collect your first and last name, your email address, and your phone number. If you subscribe to one of our newsletters, we collect your email address only. We use this information to identify a user within our Services, to personalize the Services and share with you updates about our new products and services. We share this information with third-party service providers, analytics, advertising and marketing partners, our affiliates, and otherwise as might be required for legal or regulatory purposes. For more detailed information please see section "How We Share Your Information" below.
We do not collect any sensitive personal data as defined by the applicable laws and we do not draw interferences from your personal information to build your consumer profile.
Second, we collect anonymous information, which is information that does not directly or indirectly identify, and cannot reasonably be used to identify, a particular individual. For example, we collect:
For further details, please see our Cookie and Similar Technology Policy Section, below.
Please know that we do not knowingly collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 18 years old or older.
4. Use Of Your Personal Information
Consistent with applicable law and choices and controls that may be available to you, we may use information to:
5. Sharing Of Your Information
We do not sell, trade, or otherwise transfer your personal information to third-parties for their purposes. We may share your personal information with trusted third-parties who assist us in operating our website, conducting our business, or providing services to you on our behalf, such as sending you marketing emails. In sharing personal information with these third-party vendors, we require that they keep your personal information confidential and are prohibited from using your personal information for purposes other than those related to the services for which we are using them.
Our personal information sharing does not include information about individuals we know are un-der age 13. For more on your rights, see Opt-Out and Opt-In Rights.
Otherwise, we may share your personal information to enforce our Terms of Use, to protect the rights, property, and safety of ourselves and others, to comply with legal process, or in other cases if we believe in good faith that disclosure is required by law. Examples include responding to a subpoena or similar legal process, protecting against fraud, and cooperating with law enforcement or regulatory authorities.
Third-Party Service Providers: We share information, including certain personal information, with our third-party service providers that we use to: process authentication and log-in information; provide hosting for and maintenance of our Services, e-mail marketing, solicit investors, scheduling meetings, backup, storage, payment processing, analytics and other services for us. These third-party service providers may have access to or process your personal information for the purpose of providing these services for us. We do not permit our third-party service providers to use the personal information that we share with them for their own commercial purposes.
Analytics: We may collect, and we may engage third-party analytics providers to collect, metrics and information regarding your use of the Services including evaluating how visitors use our Services (“Usage Data”) to develop new features, improve existing features or inform sales and marketing strategies. When we process Usage Data, any personal information is anonymized.
Advertising and Marketing: We may use third-party advertising companies like Meta and Google to serve advertisements on our Services and on selected websites and mobile applications operated by others. These companies may set their own cookies or use similar web technologies to collect information about your online and mobile device activities over time and across different websites. These companies then may direct advertisements to you based on your interests as suggested by the history of your visits to our Services and other websites or mobile applications.
Affiliates: We may share information, including personal information, with companies affiliated with us, and they will use that information only for the purposes that are consistent with those described in this Privacy Policy.
Our business partners: We may share information with our third-party clients or business partners to facilitate your transactions, and other third parties for their own commercial or marketing purposes, such as to serve targeted advertisements subject to the restrictions described above.
Legal or Regulatory Purposes: We may share information with governmental and regulatory entities as necessary to fulfill our legal obligations.
6. How We Store And Protect Your Personal Information
The security and confidentiality of your information are important to us. We will retain your personal information for the length of time needed to fulfill the purposes outlined in this privacy policy unless a longer retention period is required or permitted by law.
We limit access to your personal information to authorized Birch Gold employees and the categories third-parties identified above.
When you delete data or request that your data be deleted, we follow a deletion policy to make sure that your data is safely and completely removed from our servers or retained only in anonymized form. However, please note even after you have stopped using our Services, and regardless of any request to delete your data, we may continue to store your personal data if doing so is necessary for us to fulfil our legal obligations. We may be required to keep your information for as long as necessary (i) to comply with our legal and regulatory obligations,(ii) to make or defend legal claims, (iii) to protect against the fraudulent activity of any account holder and/or others, (iv) to enforce our Terms of Service and this Privacy Policy, (v) to administer our Services and keep them safe and secure, and for internal operations (including, but not limited to, research, statistics, troubleshooting, data analysis, testing, survey and similar purposes); and (vi) to disclose as we believe to be necessary or appropriate: (a) under applicable law, including laws outside your country of residence; (b) to protect our operations and/or those of any of our affiliated parties; (c) to protect our rights, privacy, safety and/or property, and/or that of our affiliated parties, users or others; and/or (d) to allow us to pursue available remedies or limit the damages that we may sustain.
We implement a range of technical, non-technical, and administrative measures that are designed to protect your information from unauthorized access, disclosure, use, and modification. We regularly review these processes and procedures to take into account changes in applicable legal requirements, new technology, and methods, as well as recent risks, threats, and vulnerabilities.
Please note that no security measures are perfect or impenetrable. Although we do our best to protect your personal information, we cannot guarantee the security of the information you share with us.
We encourage you to practice responsible disclosure and let us know right away if a vulnerability is discovered on the site. We will investigate all legitimate reports and follow up if more details are required. You can report a believed vulnerability to us by contacting us by email at privacy@birchgold.com, by phone at (877) 749-7738, or by filling out the form available at https://www.birchgold.com/contact-us/. Please put “Security Issue” in the Subject line of the email or at the beginning of your message if you submit a form online.
7. Cookie and Similar Technology Policy
We use cookies (small text files placed on the hard drive of your computer or device) and similar technologies (e.g., flash cookies and web beacons) on our website and marketing emails to:
Please note that some of the cookies on our website are third party cookies (e.g. Google advertising cookies, Meta Pixel, etc.) which we do not control. In that instance, please view the relevant third-party’s website for details of their privacy policy.
Please also note that most web browsers (Chrome, Safari, Firefox, etc.) give you the option to receive a warning each time a cookie is being placed on your device or to block most cookies. You can do this through your browser settings or use your browser’s Help menu to learn how to do this.
For more information about cookies and how to disable and/or delete them, please visit www.allaboutcookies.org.
Our website is not currently configured to respond to “do not track” signals or similar mechanisms.
8. Your Controls and Choices
We do not currently consider the ways we shared consumer personal information in the past 12 months to comprise the “sale” of personal information. However, use of online tracking technologies may be considered a “sale” / “sharing” under applicable law. You can opt out by clicking the “Do Not Sell or Share My Personal Information” link at the bottom of our website and selecting your preferences.
Your request to opt out of “sale” / “sharing” will be linked to your browser identifier only. You may opt out by broadcasting an Opt-Out Preference Signal, such as the Global Privacy Control (GPC) (on the browsers and/or browser extensions that support such a signal). To download and use a browser supporting the GPC browser signal, click here: https://globalprivacycontrol.org/orgs. If you choose to use the GPC signal, you will need to turn it on for each supported browser or browser extension you use.
Some states have enacted privacy laws that provide consumers with specific rights regarding their personal information. The scope of your rights may vary depending on which state you reside. This section generally describes your rights and explains how to exercise those rights.
- Right to Know What Information We Collect, With Whom We Share Your Information, And The Right To Data Portability - You may request that we disclose to you the categories of personal information we collect about you, the categories of sources from which we collected that personal information, the categories of personal information we sold or disclosed, our business or commercial purposes for collecting and selling such personal information, the categories of third parties with whom we shared such personal information, and the specific pieces of personal information we collected about you over the past 12 months.
- Right to Request Deletion Of Your Information - You may request we delete some or all of the personal information we maintain about you, subject to certain exceptions. If we cannot delete all of your personal information, we will give you a reason why we cannot do so. Note that some personal data may be retained as permitted by law (e.g. to comply with legal obligations, to prevent fraud, etc.).
- Opt-Out of "Sale" / "Sharing" of Your Personal Information - We do not currently consider the ways we shared consumer personal information in the past 12 months to comprise the “sale” of personal information. Please see “Opt-Out and Opt-In Rights” for more information on how to exercise this right.
- Right to Correct Inaccurate Personal Information - Taking into account the nature of the personal information and the purposes of the processing, this right provides an individual with the ability to seek to correct or update personal data that individual considers that we hold about that individual.
- Right to Limit Use of Sensitive Information - This right is limited to sensitive personal information used for the purpose of inferring characteristics about an individual. We do not collect sensitive personal information nor do we use sensitive personal information for the purpose of inferring characteristics about an individual, therefore we do not offer a path to exercise this right.
- Right of Non-Discrimination and Non-Retaliation - We will not discriminate against you because you made any of these requests.
- Shine the Light - California's “Shine the Light” law (Civil Code Section § 1798.83) permits users of our Services that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an e-mail to privacy@birchgold.com or by filling out the form available at https://www.birchgold.com/contact-us/.
- Right to appeal any decision or indecision related to the exercise of any right the consumer is granted under the applicable state law.
9. How to Exercise My Rights
If you would like to exercise any of these rights please contact us:
We may deny certain requests, or fulfill a request only in part, based on our legal rights and obligations.
Your request must:
If you wish to submit a verifiable consumer request on behalf of another individual, we will also need sufficient information to verify that the individual is the person about whom we collected personal information and that you are authorized to submit the request on their behalf. For requests to know, access, correct or delete personal information, we may ask you to provide sufficient evidence to show that you have provided the authorized agent signed permission to act on your behalf, verified your own identity directly with us pursuant to the instructions set forth in this Privacy Policy, and directly confirmed with us that you provided the authorized agent permission to submit the request on your behalf.
Authorized Agent
You may designate an authorized agent to submit a request on your behalf to access or delete your personal information. To do so, you must: (1) provide that authorized agent written and signed permission to submit such request; and (2) verify your own identity directly with us. Please note, we may deny a request from an authorized agent that does not submit proof that they have been authorized by you to act on your behalf.
10. Response Timing and Format
We will confirm receipt of your request within ten (10) business days. If you do not receive confirmation within the 10-day timeframe, please contact us at privacy@birchgold.com.
We endeavor to substantively respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to another 45 days), we will inform you of the reason and extension period in writing.
If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option.
Any disclosures we provide will only cover the 12-month period preceding our receipt of your request. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.
11. Opt-Out and Opt-In Rights
If you want to opt out of targeted advertising, you (or your authorized representative) may submit a request to us by visiting the following Internet Web page link:
Once you make an opt-out request, we will wait at least twelve (12) months before asking you to reauthorize use of your personal information for targeted advertising. However, you may change your mind and opt back in at any time by clicking the link above.
We will only use personal information provided in an opt-out request to review and comply with the request.
12. Links to Third Party Websites
Our Services Website and App may contain links to other sites that are not operate or owned by us. If you click on a third-party link, you will be directed to that third-party’s site. We strongly advise you to review the Privacy Policy of every site you visit.
We have no control over, and assume no responsibility for the content, services, products, privacy policies or practices of any third-party sites, services or providers.
13. Information About Minors
We do not intentionally collect personal information from individuals who we have reason to believe are under the age of 13. If we learn that we collected any personal information of children under the age of 13 we will immediately delete such information and the corresponding account. If you become aware of any personal information we have collected from individuals under age 13, please contact us at privacy@birchgold.com or by filling out the form available at https://www.birchgold.com/contact-us/.
14. Changes to our Privacy Policy
This policy may be changed from time to time to reflect changes in our practices concerning the collection and use of personal information related to your use of the site. If we make material changes to this policy, we will let you know by appropriate means, such as posting the revised copy on this page with a new effective date. The revised policy will be effective immediately upon posting to our Web site. The effective date of the policy will be posted at the beginning of the policy.
15. Contacting Us
If there are any questions regarding this privacy policy you may contact us using the information below.
Birch Gold Group
Address: 309 Court Avenue, Suite 809, Des Moines, IA 50309
Website: www.birchgold.com
Email: privacy@birchgold.com
Phone: (800) 355-2116
You can click on the following links to go directly to the corresponding sections of this Privacy Policy.